Black-owned clean makeup brand LYS Beauty closed an 8-figure Series A funding round led by Encore Capital.WHO: Founded in 2021 by Tisha Thompson, LYS Beauty is a Black-owned, female-founded and -led brand redefining clean beauty with inclusive, high-performance formulas at an accessible price. Dispelling the myth that clean ingredients, expansive shade ranges, and luxury-quality products can’t coexist, LYS delivers solution-oriented, skincare-infused, confidence-boosting beauty fit for the everyday.Available at all Sephora US stores, as well as Sephora Canada and Australia, Credo Beauty, and Kohl’s, LYS prioritizes inclusive, clean, vegan, and cruelty-free formulations without compromise.WHY: This investment will fuel more inclusive product development, scaling the brand’s experiential marketing efforts both online and in-person, and investment in inventory to facilitate continued growth. The capital comes at a pivotal time as LYS Beauty prepares to expand into Sephora at Kohl’s, launching in over 800 stores in April. With Encore’s hands-on expertise, LYS Beauty is poised to optimize operations, expand globally, and drive long-term success.IN THEIR OWN WORDS: "We are thrilled to witness the continued growth of LYS Beauty since its launch in 2021. As the first Black-owned clean makeup brand to debut at Sephora, LYS Beauty is a leader in the space, offering accessible and inclusive beauty solutions that truly resonate with our clients, including their easily blendable cream stick formulas.