Summer Fridays, a clean skincare and hybrid makeup brand, received a strategic growth investment from TSG Consumer Partners. Prelude Partners, who made a minority investment in 2019, will exit with this transaction.WHO: Summer Fridays was launched in 2018 by influencers Marianna Hewitt and Lauren Gores Ireland with one hero product, Jet Lag Mask, that launched as a Sephora exclusive. Over the past six years, the product assortment has evolved to include lip care, suncare, hybrid makeup, and bodycare. The brand's distribution is primarily focused on Sephora, with additional distribution partners, including Cult Beauty, Selfridges, and Mecca.WHY: The TSG partnership will support Summer Fridays’ growth initiatives while maintaining the brand's core brand and products. TSG will help position the company for continued product development, brand building, and geographic expansion.IN THEIR OWN WORDS: "We are thrilled to partner with TSG as we enter this new chapter of growth," said Marianna Hewitt and Lauren Ireland, co-founders of Summer Fridays. "TSG has an extensive record of growing consumer brands in beauty and can support our expansion with their digital, operational, and consumer insights capabilities. We look forward to accelerating our innovation and global distribution alongside a partner that shares our values and supports our commitment to delivering effortless, gentle options for our customers." "We are proud of everything we have achieved during our partnership with Prelude Growth, which saw Summer Fridays become one of the most popular and fastest growing skincare brands in the industry," said John Heffner, Chairman and CEO of Summer Fridays.